Posted by Steve Hughes on May 9, 2011
…. helps artists die young, miserable and penniless so their art can have meaning to the old, satisfied and obscenely rich.
So says my Demotivators Calendar for the merry month of May.
For organisations, creativity as a “one-man show” is a harmful myth according to this recent article in People Management, the monthly journal of the UK’s Chartered Institute of Personnel and Development (CIPD) – Organisational Learning: The Social Network
“HR has been obsessed with high-performing individuals for too long. The real engine of creativity and organisational success is to be found in internal networks of friendship and collaboration …
… countless examples demonstrate that the generation of creative ideas is mainly a collaborative process rather than merely an intrapersonal one …
… numerous empirical studies have also demonstrated that social network ties are of crucial importance for the generation of creative ideas and other key knowledge-related activities…”
The article advocates putting emphasis in the management of creativity primarily on collaborative relationships between creative individuals. Why is this important to HR professionals? Creativity contributes to new products and services and therefore helps the organisation achieve sustainable competitive advantage, and creativity is genuinely a people business. In short, HR can demonstrate the value of nurturing an organisational climate in which peer-to-peer relationships can flourish.
Looks like my calendar needs a new tag line.